Vaginal itching can happen for several reasons. Common causes include fungal infections (such as yeast infections), bacterial infections, poor hygiene or excessive cleaning, irritation from soaps, pads, or detergents, dryness, or, in some cases, sexually transmitted infections. It may also occur due to hormonal changes or skin conditions. If itching is mild and short-term, avoiding irritants and keeping the area clean and dry may help. However, if there is unusual discharge, bad smell, pain, burning, swelling, or if it persists for more than a few days, you should consult a doctor or gynaecologist for proper examination and treatment.